So you’ve poured your heart and soul into your (or your client’s) latest blog post and you’ve just published. After all that hard work you now get to sit back and relax whilst your social media channels take over the grunt work and push your...
Just a quick heads up folks; Google is allegedly (almost certainly) going to update the way their search algorithm explores, indexes and ranks mobile sites tomorrow (April 21st) and we thought we’d give you a quick overview of what it might (or might not) mean...
That title, the one above that I’ve used for this post, isn’t actually very well designed. It has some keywords in it like ‘using the long tail’ and it hints at a potential takeaway for the reader; ‘so that google can find your audience for...
It was Malcolm Gladwell who first highlighted to me the importance of Influencers in his book, The Tipping Point (a great read that explores the processes that can lead an idea, a concept or a even a product from obscurity to ubiquity). These trend setting,...