My role has evolved dramatically over the last year or so. I saw myself as a digital marketing consultant and trainer helping my clients to develop, build and deploy campaigns across the multitude of digital marketing channels that seem to grow by the month. SEO...
Local software genius's, Bluebox got in touch recently to talk about social media. They asked me if I would work with them on a series of short videos that would address some of the questions they are regularly asked by their clients about social media....
The death knell has been ringing from the bowels of Castle Greyskull Google for a while and although I’m not sure the sword is falling quite yet, there have certainly been some web spam team ninja stars flying around the place targeting the kind of...
I wouldn’t say this eventually was inevitable but it was certainly signposted. When Google dialled their keyword privacy up to 100% in the middle of October this year it was immediately perceived as a blow to the SEO fraternity. But it had actually been on...
There’s the broad, more competitive, nationwide or perhaps global side to SEO that is clearly a critical channel for many business and that certainly makes up the lion’s share of what we help our clients to achieve (generally pretty successfully!). But for local search increasingly there...
There has been plenty of buzz about the power of co-citation as a signal that Google may use when determining ranking relevancy. No more so than in local search where it makes sense to give a site more ranking kudos if it can be verified...